{"id":4470,"date":"2026-05-13T07:05:54","date_gmt":"2026-05-13T07:05:54","guid":{"rendered":"https:\/\/www.icamonline.eu\/case-studies\/wurth-automated-outdoor-point-of-sale\/"},"modified":"2026-06-05T10:07:28","modified_gmt":"2026-06-05T10:07:28","slug":"wurth-automated-outdoor-point-of-sale","status":"publish","type":"case-study","link":"https:\/\/www.icamonline.eu\/en\/case-studies\/wurth-automated-outdoor-point-of-sale\/","title":{"rendered":"W\u00fcrth Italia: SafeBox for an automated outdoor store with 24\/7 purchasing and collection"},"content":{"rendered":"<section class=\"featured relative overflow-hidden bg-gray-100 text-gray-900 wp-block-featured wp-block-featured\" id=\"block_920864f743a31b2632076360bdb5a2c1\">\n  \n            <div class=\"mx-auto w-full max-w-[1280px] px-4 py-16 md:px-6 xl:px-0 lg:py-24\">\n        <div class=\"flex flex-col items-start gap-6 lg:flex-row lg:items-center lg:gap-16\">\n                      <header class=\"flex w-full flex-col gap-3 lg:flex-1 lg:min-w-0\">\n                              <h2 class=\"font-['Akko'] text-[30px] font-black leading-[1.25] text-gray-900 md:text-[36px] md:tracking-[-0.36px] lg:text-[48px] lg:tracking-normal\">\n                  A new retail format where physical and digital meet\n                <\/h2>\n              \n                              <p class=\"font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500 lg:text-[20px]\">\n                  Professionals working in construction, industry, automotive and skilled trades increasingly expect access to products whenever they need them, not only during store opening hours. To meet this demand, W\u00fcrth Italia developed the W\u00fcrth Automatic Store, a retail concept that makes purchasing, collection and replenishment available 24\/7.<br \/>At the heart of the project is ICAM SafeBox, a self-service solution installed inside a relocatable outdoor container designed to withstand all weather conditions. Fully integrated with W\u00fcrth\u2019s order management and logistics systems, it delivers a seamless omnichannel experience around the clock. \n                <\/p>\n                          <\/header>\n          \n                      <div class=\"flex w-full flex-col gap-4 lg:flex-1 lg:min-w-0 lg:gap-8\">\n              <div class=\"grid grid-cols-1 gap-4 sm:grid-cols-2 lg:gap-8\">\n                                  \n                  <article class=\"flex h-full flex-col gap-4 rounded-lg border border-gray-200 bg-white p-4\">\n                                          <div class=\"flex h-8 w-8 items-center justify-center\">\n                        <svg viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\" class=\"h-8 w-8 text-primary-700\">\n<path d=\"M2 10L9.71378 13.8798C9.81873 13.9326 9.8712 13.959 9.92624 13.9694C9.97499 13.9786 10.025 13.9786 10.0738 13.9694C10.1288 13.959 10.1813 13.9326 10.2862 13.8798L18 10M2 14.0237L9.71378 17.9035C9.81873 17.9563 9.8712 17.9827 9.92624 17.9931C9.97499 18.0023 10.025 18.0023 10.0738 17.9931C10.1288 17.9827 10.1813 17.9563 10.2862 17.9035L18 14.0237M2 5.97625L9.71378 2.09646C9.81873 2.04368 9.8712 2.01729 9.92624 2.0069C9.97499 1.9977 10.025 1.9977 10.0738 2.0069C10.1288 2.01729 10.1813 2.04368 10.2862 2.09646L18 5.97625L10.2862 9.85604C10.1813 9.90883 10.1288 9.93522 10.0738 9.94561C10.025 9.95481 9.97499 9.95481 9.92624 9.94561C9.8712 9.93522 9.81873 9.90883 9.71378 9.85604L2 5.97625Z\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>                      <\/div>\n                    \n                    <div class=\"flex flex-col gap-2\">\n                                              <h3 class=\"font-['Inter'] text-[20px] font-bold leading-[1.25] text-gray-900\">\n                          Industry\n                        <\/h3>\n                      \n                                              <p class=\"font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500\">\n                          Retail &amp; City Logistics \n                        <\/p>\n                                          <\/div>\n\n                                      <\/article>\n                                  \n                  <article class=\"flex h-full flex-col gap-4 rounded-lg border border-gray-200 bg-white p-4\">\n                                          <div class=\"flex h-8 w-8 items-center justify-center\">\n                        <svg viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\" class=\"h-8 w-8 text-primary-700\">\n<path d=\"M17.5556 13.5556H6.44444M6.44444 13.5556V2.44444M6.44444 13.5556L2.44444 17.5556M2.44444 6.44444H13.5556M13.5556 6.44444V17.5556M13.5556 6.44444L17.5556 2.44444M18 12.9665V2.71111C18 2.4622 18 2.33774 17.9516 2.24267C17.9089 2.15904 17.841 2.09105 17.7573 2.04844C17.6623 2 17.5378 2 17.2889 2H7.03355C6.81613 2 6.70743 2 6.60513 2.02456C6.51443 2.04633 6.42772 2.08225 6.34819 2.13099C6.25849 2.18596 6.18162 2.26282 6.02789 2.41656L2.41656 6.02789C2.26282 6.18162 2.18596 6.25849 2.13099 6.34819C2.08225 6.42772 2.04633 6.51443 2.02456 6.60513C2 6.70743 2 6.81613 2 7.03355V17.2889C2 17.5378 2 17.6623 2.04844 17.7573C2.09105 17.841 2.15904 17.9089 2.24267 17.9516C2.33774 18 2.4622 18 2.71111 18H12.9665C13.1839 18 13.2926 18 13.3949 17.9754C13.4856 17.9537 13.5723 17.9178 13.6518 17.869C13.7415 17.814 13.8184 17.7372 13.9721 17.5834L17.5834 13.9721C17.7372 13.8184 17.814 13.7415 17.869 13.6518C17.9178 13.5723 17.9537 13.4856 17.9754 13.3949C18 13.2926 18 13.1839 18 12.9665Z\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>                      <\/div>\n                    \n                    <div class=\"flex flex-col gap-2\">\n                                              <h3 class=\"font-['Inter'] text-[20px] font-bold leading-[1.25] text-gray-900\">\n                          Product\n                        <\/h3>\n                      \n                                              <p class=\"font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500\">\n                          SafeBox\n                        <\/p>\n                                          <\/div>\n\n                                      <\/article>\n                                  \n                  <article class=\"flex h-full flex-col gap-4 rounded-lg border border-gray-200 bg-white p-4\">\n                                          <div class=\"flex h-8 w-8 items-center justify-center\">\n                        <svg viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\" class=\"h-8 w-8 text-primary-700\">\n<g clip-path=\"url(#icon-6a42d9f56e822-clip0_15632_5341)\">\n<path d=\"M15 6.99994C15 6.48812 14.8047 5.9763 14.4142 5.58579C14.0237 5.19526 13.5118 5 13 5M13 13C16.3137 13 19 10.3137 19 7C19 3.68629 16.3137 1 13 1C9.68629 1 7 3.68629 7 7C7 7.27368 7.01832 7.54308 7.05381 7.80704C7.11218 8.24118 7.14136 8.45825 7.12172 8.59559C7.10125 8.73865 7.0752 8.81575 7.00469 8.9419C6.937 9.063 6.81771 9.18229 6.57913 9.42087L1.46863 14.5314C1.29568 14.7043 1.2092 14.7908 1.14736 14.8917C1.09253 14.9812 1.05213 15.0787 1.02763 15.1808C1 15.2959 1 15.4182 1 15.6627V17.4C1 17.9601 1 18.2401 1.10899 18.454C1.20487 18.6422 1.35785 18.7951 1.54601 18.891C1.75992 19 2.03995 19 2.6 19H5V17H7V15H9L10.5791 13.4209C10.8177 13.1823 10.937 13.063 11.0581 12.9953C11.1843 12.9248 11.2613 12.8987 11.4044 12.8783C11.5417 12.8586 11.7588 12.8878 12.193 12.9462C12.4569 12.9817 12.7263 13 13 13Z\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/g>\n<defs>\n<clipPath id=\"icon-6a42d9f56e822-clip0_15632_5341\">\n<rect width=\"20\" height=\"20\" fill=\"currentColor\"\/>\n<\/clipPath>\n<\/defs>\n<\/svg>                      <\/div>\n                    \n                    <div class=\"flex flex-col gap-2\">\n                                              <h3 class=\"font-['Inter'] text-[20px] font-bold leading-[1.25] text-gray-900\">\n                          Key result \n                        <\/h3>\n                      \n                                              <p class=\"font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500\">\n                          Over 6,000 SKUs managed through a single 24\/7 accessible system\n                        <\/p>\n                                          <\/div>\n\n                                      <\/article>\n                                  \n                  <article class=\"flex h-full flex-col gap-4 rounded-lg border border-gray-200 bg-white p-4\">\n                                          <div class=\"flex h-8 w-8 items-center justify-center\">\n                        <svg viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\" class=\"h-8 w-8 text-primary-700\">\n<g clip-path=\"url(#icon-6a42d9f571f43-clip0_15490_5107)\">\n<path d=\"M9 2H5.8C4.11984 2 3.27976 2 2.63803 2.32698C2.07354 2.6146 1.6146 3.07354 1.32698 3.63803C1 4.27976 1 5.11984 1 6.8V14.2C1 15.8802 1 16.7202 1.32698 17.362C1.6146 17.9265 2.07354 18.3854 2.63803 18.673C3.27976 19 4.11984 19 5.8 19H13.2C14.8802 19 15.7202 19 16.362 18.673C16.9265 18.3854 17.3854 17.9265 17.673 17.362C18 16.7202 18 15.8802 18 14.2V11M11 15H5M13 11H5M18.1213 1.87868C19.2929 3.05025 19.2929 4.94975 18.1213 6.12132C16.9497 7.29289 15.0503 7.29289 13.8787 6.12132C12.7071 4.94975 12.7071 3.05025 13.8787 1.87868C15.0503 0.707107 16.9497 0.707107 18.1213 1.87868Z\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/g>\n<defs>\n<clipPath id=\"icon-6a42d9f571f43-clip0_15490_5107\">\n<rect width=\"20\" height=\"20\" fill=\"currentColor\"\/>\n<\/clipPath>\n<\/defs>\n<\/svg>                      <\/div>\n                    \n                    <div class=\"flex flex-col gap-2\">\n                                              <h3 class=\"font-['Inter'] text-[20px] font-bold leading-[1.25] text-gray-900\">\n                          Key feature\n                        <\/h3>\n                      \n                                              <p class=\"font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500\">\n                          24\/7 access through a relocatable outdoor container \n                        <\/p>\n                                          <\/div>\n\n                                      <\/article>\n                              <\/div>\n            <\/div>\n                  <\/div>\n      <\/div>\n      <\/section>\n<section class=\"content-media-features-block content-section relative overflow-hidden bg-white text-gray-900 wp-block-content-media-features wp-block-content-media-features\" id=\"block_4f096de007ac39c2c0da3953365abc8f\">\n    \n            <div class=\"c-content-shell py-16 lg:py-24\">\n            <div class=\"flex flex-col gap-8 lg:items-center lg:gap-16 lg:flex-row-reverse\">\n                <div class=\"flex w-full flex-col gap-8 lg:max-w-[608px] lg:flex-1\">\n                                            \n                                                    <h2 class=\"content-media-features__heading c-heading-section c-heading-section--tracked text-gray-900\">\n                                <span class=\"text-primary-700\">W\u00fcrth Italia:<\/span> an evolved, omnichannel distribution model\n                            <\/h2>\n                        \n                                                    <div class=\"content-media-features__summary c-text-lead font-normal text-gray-500\">\n                                Part of the W\u00fcrth Group, the global leader in fastening and assembly technology, W\u00fcrth Italia supplies more than 125,000 SKUs to professionals across construction, industry, automotive and skilled trades. Its product range spans metal and plastic fasteners, power and pneumatic tools, chemical products and personal protective equipment. <br \/>\r\nThe company continuously invests in innovative distribution models that combine service continuity, customer proximity and seamless integration between physical and digital channels.\n                            <\/div>\n                        \n                                                            <\/div>\n\n                                                        <figure class=\"block w-full lg:w-[540px] lg:flex-1\">\n                        <div class=\"aspect-square overflow-hidden rounded-lg\">\n                            <img width=\"960\" height=\"720\" src=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_sfide-logistiche.jpg\" class=\"cmf-cover-media block h-full w-full object-cover object-center\" alt=\"W\u00fcrth Italia: an evolved, omnichannel distribution model\" loading=\"lazy\" decoding=\"async\" sizes=\"(min-width: 1024px) 768px, (min-width: 768px) 60vw, 100vw\" srcset=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_sfide-logistiche.jpg 960w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_sfide-logistiche-300x225.jpg 300w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_sfide-logistiche-768x576.jpg 768w\" \/>\n                        <\/div>\n                    <\/figure>\n                            <\/div>\n        <\/div>\n    <\/section>\n<section class=\"content-section relative overflow-hidden bg-white text-gray-900 wp-block-content-heading wp-block-content-heading\" id=\"block_f326a6a3ffa9dcb46753265a888d8d10\">\n  <style>@media (min-width: 1024px) { #block_f326a6a3ffa9dcb46753265a888d8d10 > div { padding-top: 0px; } }<\/style>\n      \n    <div class=\"c-content-shell relative py-16 lg:py-24\">\n              <div class=\"grid items-start gap-8 lg:grid-cols-2 lg:items-start lg:gap-16\">\n          <div class=\"flex flex-col gap-4\">\n                          <h2 class=\"c-heading-section text-gray-900\">\n                The logistical challenges\n              <\/h2>\n            \n                          <div class=\"c-text-body font-normal text-gray-500 md:text-lg\">\n                <p><strong>As its omnichannel strategy evolved, W\u00fcrth Italia needed a service model that was available beyond traditional opening hours and less dependent on in-store staffing.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>The objective was to create a retail concept that combined accessibility, operational continuity and the flexibility to expand into new locations quickly and efficiently.<\/p>\n\n              <\/div>\n                      <\/div>\n\n                      <div class=\"c-text-body font-normal text-gray-500 md:text-lg\">\n              <p>The core requirements were:<\/p>\n<ul>\n<li>allow purchases and order collections at any time of day or night<\/li>\n<li>integrate the e-commerce channel with the physical point of sale<\/li>\n<li>eliminate waiting times and delivery constraints<\/li>\n<li>guarantee immediate product availability<\/li>\n<li>deliver a fully autonomous purchasing experience<\/li>\n<\/ul>\n\n            <\/div>\n                  <\/div>\n          <\/div>\n  <\/section>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure class=\"wp-block-image aligncenter size-medium\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/Wurth-Automatic-Store_-jpg.jpg\" alt=\"\" class=\"wp-image-7436\" sizes=\"auto, (min-width: 1024px) 800px, 100vw\" width=\"1000\" height=\"563\" srcset=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/Wurth-Automatic-Store_-jpg.jpg 1000w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/Wurth-Automatic-Store_-jpg-300x169.jpg 300w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/Wurth-Automatic-Store_-jpg-768x432.jpg 768w\" \/><\/figure>\n<\/div>\n<\/div>\n<section class=\"content-media-features-block content-section relative overflow-hidden bg-white text-gray-900 wp-block-content-media-features wp-block-content-media-features\" id=\"block_5b3768591abbbd54768d67f78e913fa7\">\n    \n            <div class=\"c-content-shell py-16 lg:py-24\">\n            <div class=\"flex flex-col gap-8 lg:items-center lg:gap-16 lg:flex-row\">\n                <div class=\"flex w-full flex-col gap-8 lg:max-w-[608px] lg:flex-1\">\n                                            \n                                                    <h2 class=\"content-media-features__heading c-heading-section c-heading-section--tracked text-gray-900\">\n                                Relocatable outdoor SafeBox container: rapid deployment with no building work required\n                            <\/h2>\n                        \n                                                    <div class=\"content-media-features__summary c-text-lead font-normal text-gray-500\">\n                                Installed inside a 13 metre relocatable outdoor container, SafeBox combines durability, flexibility and rapid deployment. Designed to withstand harsh weather conditions and vandalism, the modular structure can be installed without building work in industrial districts, commercial areas or urban locations and relocated whenever required.<br \/>A protective canopy at the In-Out Point ensures continuous operation in all weather conditions.  \n                            <\/div>\n                        \n                                                            <\/div>\n\n                                                        <figure class=\"block w-full lg:w-[540px] lg:flex-1\">\n                        <div class=\"aspect-square overflow-hidden rounded-lg\">\n                            <img width=\"1024\" height=\"682\" src=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_safebox-1024x682.jpg\" class=\"cmf-cover-media block h-full w-full object-cover object-center\" alt=\"ICAM SafeBox installed in outdoor container for W\u00fcrth Italia \u2014 24\/7 automated point of sale\" loading=\"lazy\" decoding=\"async\" sizes=\"(min-width: 1024px) 768px, (min-width: 768px) 60vw, 100vw\" srcset=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_safebox-1024x682.jpg 1024w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_safebox-300x200.jpg 300w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_safebox-768x512.jpg 768w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_safebox-1536x1023.jpg 1536w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_safebox.jpg 1920w\" \/>\n                        <\/div>\n                    <\/figure>\n                            <\/div>\n        <\/div>\n    <\/section>\n<section class=\"content-media-features-block content-section relative overflow-hidden bg-white text-gray-900 wp-block-content-media-features wp-block-content-media-features\" id=\"block_c6e2b377b1aee1a7d4aaf8479e90d563\">\n    <style>@media (min-width: 1024px) { #block_c6e2b377b1aee1a7d4aaf8479e90d563 > div { padding-top: 0px; } }<\/style>\n            <div class=\"c-content-shell py-16 lg:py-24\">\n            <div class=\"flex flex-col gap-8 lg:items-center lg:gap-16 lg:flex-row-reverse\">\n                <div class=\"flex w-full flex-col gap-8 lg:max-w-[608px] lg:flex-1\">\n                                            \n                                                    <h2 class=\"content-media-features__heading c-heading-section c-heading-section--tracked text-gray-900\">\n                                More than 6,000 SKUs managed, including temperature controlled items\n                            <\/h2>\n                        \n                                                    <div class=\"content-media-features__summary c-text-lead font-normal text-gray-500\">\n                                The assortment includes around 1,800 products with widely varying dimensions, weights and packaging formats, ranging from metal and plastic fasteners to tools, chemical products and personal protective equipment. <br \/>\r\nSome products require temperature controlled storage and are managed through an integrated climate control system. Real-time visibility of inventory and sales performance helps optimise the product assortment and streamline replenishment activities. \n                            <\/div>\n                        \n                                                            <\/div>\n\n                                                        <figure class=\"block w-full lg:w-[540px] lg:flex-1\">\n                        <div class=\"aspect-square overflow-hidden rounded-lg\">\n                            <img width=\"1024\" height=\"627\" src=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02-1024x627.jpg\" class=\"cmf-cover-media block h-full w-full object-cover object-center\" alt=\"SLOT for SafeBox\" loading=\"lazy\" decoding=\"async\" sizes=\"(min-width: 1024px) 768px, (min-width: 768px) 60vw, 100vw\" srcset=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02-1024x627.jpg 1024w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02-300x184.jpg 300w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02-768x470.jpg 768w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02-1536x940.jpg 1536w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02.jpg 1920w\" \/>\n                        <\/div>\n                    <\/figure>\n                            <\/div>\n        <\/div>\n    <\/section>\n<section class=\"content-media-features-block content-section relative overflow-hidden bg-white text-gray-900 wp-block-content-media-features wp-block-content-media-features\" id=\"block_47a32ab931b872385f98e1acd48565e2\">\n    \n            <div class=\"c-content-shell py-16 lg:py-24\">\n            <div class=\"flex flex-col gap-8 lg:items-center lg:gap-16 lg:flex-row\">\n                <div class=\"flex w-full flex-col gap-8 lg:max-w-[608px] lg:flex-1\">\n                                            \n                                                    <h2 class=\"content-media-features__heading c-heading-section c-heading-section--tracked text-gray-900\">\n                                One location, three fulfilment options: direct purchase, QR code collection and bike courier delivery\n                            <\/h2>\n                        \n                                                    <div class=\"content-media-features__summary c-text-lead font-normal text-gray-500\">\n                                Customers can buy directly from the W\u00fcrth Automatic Store by selecting items on the touchscreen display and paying by card, or collect products purchased online. After payment, they receive a personal QR code on their smartphone, which they scan to collect the goods automatically, whenever and wherever it is most convenient for them. Alternatively, customers can request delivery by bike courier, thanks to the service integration within the platform. <br \/>\r\nIntegration with W\u00fcrth\u2019s order management and logistics systems ensures a seamless omnichannel experience, fully aligned with the customer journey developed in collaboration with Hevolus Innovation.\n                            <\/div>\n                        \n                                                            <\/div>\n\n                                                        <figure class=\"block w-full lg:w-[540px] lg:flex-1\">\n                        <div class=\"aspect-square overflow-hidden rounded-lg\">\n                            <img width=\"1024\" height=\"612\" src=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01-1024x612.jpg\" class=\"cmf-cover-media block h-full w-full object-cover object-center\" alt=\"One location, three fulfilment options: direct purchase, QR code collection and bike courier delivery\" loading=\"lazy\" decoding=\"async\" sizes=\"(min-width: 1024px) 768px, (min-width: 768px) 60vw, 100vw\" srcset=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01-1024x612.jpg 1024w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01-300x179.jpg 300w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01-768x459.jpg 768w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01-1536x918.jpg 1536w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01.jpg 1920w\" \/>\n                        <\/div>\n                    <\/figure>\n                            <\/div>\n        <\/div>\n    <\/section>\n<section class=\"values relative overflow-hidden bg-white text-gray-900 wp-block-values wp-block-values\" id=\"block_178dc216639c12c09fb8781ffcc66bd9\">\n  \n      <div class=\"mx-auto w-full max-w-[1280px] px-4 py-16 md:px-6 xl:px-0 lg:py-24\">\n      <div class=\"flex flex-col items-center gap-8 lg:gap-16\">\n                  <header class=\"flex w-full flex-col items-center gap-4 text-center\">\n                          <h2 class=\"font-['Akko'] text-[30px] font-black leading-[1.25] text-inherit md:text-[36px] md:tracking-[-0.36px] lg:text-[48px] lg:tracking-normal\">\n                Key results<br \/>\r\n\n              <\/h2>\n            \n                          <p class=\"mx-auto max-w-[789px] font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500 md:text-[20px]\">\n                A more flexible, continuous and scalable sales model\n              <\/p>\n                      <\/header>\n        \n                  <div class=\"w-full rounded-[8px] bg-gray-100 p-4 md:p-12\">\n            <ul class=\"grid grid-cols-1 gap-8 md:gap-12 lg:grid-cols-2\" role=\"list\">\n                              \n                <li class=\"flex flex-col gap-4 md:flex-row md:gap-5\">\n                                      <div class=\"flex h-16 w-16 shrink-0 items-center justify-center rounded-full bg-gray-100 md:h-24 md:w-24\" aria-hidden=\"true\">\n                      <svg viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\" class=\"h-8 w-8 md:h-12 md:w-12 text-primary-700\">\n<path d=\"M18 8.2H2M18 10.45V7.12C18 5.60786 18 4.85179 17.7094 4.27423C17.4537 3.76619 17.0457 3.35314 16.544 3.09428C15.9735 2.8 15.2268 2.8 13.7333 2.8H6.26667C4.77319 2.8 4.02646 2.8 3.45603 3.09428C2.95426 3.35314 2.54631 3.76619 2.29065 4.27423C2 4.85179 2 5.60786 2 7.12V14.68C2 16.1921 2 16.9482 2.29065 17.5258C2.54631 18.0338 2.95426 18.4469 3.45603 18.7057C4.02646 19 4.77319 19 6.26667 19H10M13.5556 1V4.6M6.44444 1V4.6M12.2222 16.3L14 18.1L18 14.05\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>                    <\/div>\n                  \n                  <div class=\"flex min-w-0 flex-1 flex-col gap-2\">\n                                          <h3 class=\"font-['Inter'] text-[20px] font-bold leading-[1.25] text-gray-900 md:text-[24px] md:leading-[1.5] md:tracking-[-0.24px]\">\n                        24\/7 availability\n                      <\/h3>\n                    \n                                          <p class=\"font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500 md:text-[18px]\">\n                        purchasing, collection and replenishment available 24\/7 without on-site staff\n                      <\/p>\n                                      <\/div>\n                <\/li>\n                              \n                <li class=\"flex flex-col gap-4 md:flex-row md:gap-5\">\n                                      <div class=\"flex h-16 w-16 shrink-0 items-center justify-center rounded-full bg-gray-100 md:h-24 md:w-24\" aria-hidden=\"true\">\n                      <svg viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\" class=\"h-8 w-8 md:h-12 md:w-12 text-primary-700\">\n<path d=\"M13.5556 3.96177L13.5556 15.0382M8.22222 3.17059L8.22222 15.8294M2 9.5H18M2 4.74438L2 14.2556C2 15.3348 2 15.8744 2.25008 16.2484C2.46936 16.5764 2.8144 16.8227 3.22164 16.9421C3.68608 17.0783 4.27789 16.9612 5.46149 16.7271L15.7726 14.6876C16.5674 14.5304 16.9648 14.4518 17.2614 14.2616C17.523 14.0938 17.7285 13.8659 17.8557 13.6021C18 13.3031 18 12.9408 18 12.2161V6.78385C18 6.05919 18 5.69686 17.8557 5.39786C17.7285 5.13413 17.523 4.90617 17.2614 4.73839C16.9648 4.54818 16.5674 4.46958 15.7726 4.31238L5.46149 2.2729C4.27789 2.03879 3.68609 1.92174 3.22164 2.05789C2.8144 2.17728 2.46936 2.42363 2.25008 2.75157C2 3.12559 2 3.66518 2 4.74438Z\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>                    <\/div>\n                  \n                  <div class=\"flex min-w-0 flex-1 flex-col gap-2\">\n                                          <h3 class=\"font-['Inter'] text-[20px] font-bold leading-[1.25] text-gray-900 md:text-[24px] md:leading-[1.5] md:tracking-[-0.24px]\">\n                        Three fulfilment options from a single access point\n                      <\/h3>\n                    \n                                          <p class=\"font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500 md:text-[18px]\">\n                        direct purchase, QR code collection and bike courier delivery, all integrated with W\u00fcrth\u2019s systems\n                      <\/p>\n                                      <\/div>\n                <\/li>\n                              \n                <li class=\"flex flex-col gap-4 md:flex-row md:gap-5\">\n                                      <div class=\"flex h-16 w-16 shrink-0 items-center justify-center rounded-full bg-gray-100 md:h-24 md:w-24\" aria-hidden=\"true\">\n                      <svg viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\" class=\"h-8 w-8 md:h-12 md:w-12 text-primary-700\">\n<path d=\"M14.4444 17.2H14.2667C12.7732 17.2 12.0265 17.2 11.456 16.9057C10.9543 16.6469 10.5463 16.2338 10.2906 15.7258C10 15.1482 10 14.3921 10 12.88V7.12C10 5.60786 10 4.85179 10.2906 4.27423C10.5463 3.76619 10.9543 3.35314 11.456 3.09428C12.0265 2.8 12.7732 2.8 14.2667 2.8H14.4444M14.4444 17.2C14.4444 18.1941 15.2404 19 16.2222 19C17.2041 19 18 18.1941 18 17.2C18 16.2059 17.2041 15.4 16.2222 15.4C15.2404 15.4 14.4444 16.2059 14.4444 17.2ZM14.4444 2.8C14.4444 3.79411 15.2404 4.6 16.2222 4.6C17.2041 4.6 18 3.79411 18 2.8C18 1.80589 17.2041 1 16.2222 1C15.2404 1 14.4444 1.80589 14.4444 2.8ZM5.55556 10L14.4444 10M5.55556 10C5.55556 10.9941 4.75962 11.8 3.77778 11.8C2.79594 11.8 2 10.9941 2 10C2 9.00589 2.79594 8.2 3.77778 8.2C4.75962 8.2 5.55556 9.00589 5.55556 10ZM14.4444 10C14.4444 10.9941 15.2404 11.8 16.2222 11.8C17.2041 11.8 18 10.9941 18 10C18 9.00589 17.2041 8.2 16.2222 8.2C15.2404 8.2 14.4444 9.00589 14.4444 10Z\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>                    <\/div>\n                  \n                  <div class=\"flex min-w-0 flex-1 flex-col gap-2\">\n                                          <h3 class=\"font-['Inter'] text-[20px] font-bold leading-[1.25] text-gray-900 md:text-[24px] md:leading-[1.5] md:tracking-[-0.24px]\">\n                        Over 1,800 products, including temperature controlled items\n                      <\/h3>\n                    \n                                          <p class=\"font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500 md:text-[18px]\">\n                        a complete professional product range in a 13 metre container, with no building work required\n                      <\/p>\n                                      <\/div>\n                <\/li>\n                              \n                <li class=\"flex flex-col gap-4 md:flex-row md:gap-5\">\n                                      <div class=\"flex h-16 w-16 shrink-0 items-center justify-center rounded-full bg-gray-100 md:h-24 md:w-24\" aria-hidden=\"true\">\n                      <svg viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\" class=\"h-8 w-8 md:h-12 md:w-12 text-primary-700\">\n<path d=\"M15.4 10C15.4 12.8995 12.9823 15.25 10 15.25C7.01766 15.25 4.6 12.8995 4.6 10M15.4 10C15.4 7.10051 12.9823 4.75 10 4.75C7.01766 4.75 4.6 7.10051 4.6 10M15.4 10C15.4 13.866 12.1764 17 8.2 17C4.22355 17 1 13.866 1 10M4.6 10C4.6 6.13401 7.82355 3 11.8 3C15.7764 3 19 6.13401 19 10M10.9 10C10.9 10.4832 10.4971 10.875 10 10.875C9.50294 10.875 9.1 10.4832 9.1 10C9.1 9.51675 9.50294 9.125 10 9.125C10.4971 9.125 10.9 9.51675 10.9 10Z\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>                    <\/div>\n                  \n                  <div class=\"flex min-w-0 flex-1 flex-col gap-2\">\n                                          <h3 class=\"font-['Inter'] text-[20px] font-bold leading-[1.25] text-gray-900 md:text-[24px] md:leading-[1.5] md:tracking-[-0.24px]\">\n                        Real-time inventory visibility\n                      <\/h3>\n                    \n                                          <p class=\"font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500 md:text-[18px]\">\n                        continuous visibility of inventory and sales data helps optimise the product mix and streamline replenishment activities.\n                      <\/p>\n                                      <\/div>\n                <\/li>\n                              \n                <li class=\"flex flex-col gap-4 md:flex-row md:gap-5\">\n                                      <div class=\"flex h-16 w-16 shrink-0 items-center justify-center rounded-full bg-gray-100 md:h-24 md:w-24\" aria-hidden=\"true\">\n                      <svg viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\" class=\"h-8 w-8 md:h-12 md:w-12 text-primary-700\">\n<path d=\"M18.2297 19V5.15808H12.2475H12.2471H6.98237H1V19H18.2297Z\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<path d=\"M1.00018 5.15808L3.29339 1H15.9364L18.2297 5.15808\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<path d=\"M8.09289 1L6.98238 5.15808L6.95685 10.0742L9.61484 8.39852L12.273 10.0742L12.2473 5.15808L11.137 1\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>                    <\/div>\n                  \n                  <div class=\"flex min-w-0 flex-1 flex-col gap-2\">\n                                          <h3 class=\"font-['Inter'] text-[20px] font-bold leading-[1.25] text-gray-900 md:text-[24px] md:leading-[1.5] md:tracking-[-0.24px]\">\n                        Lower logistics costs and faster fulfilment\n                      <\/h3>\n                    \n                                          <p class=\"font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500 md:text-[18px]\">\n                        seamless integration with W\u00fcrth\u2019s order management and logistics systems enables faster, more cost-effective replenishment while removing many of the operational inefficiencies of traditional stores\n                      <\/p>\n                                      <\/div>\n                <\/li>\n                              \n                <li class=\"flex flex-col gap-4 md:flex-row md:gap-5\">\n                                      <div class=\"flex h-16 w-16 shrink-0 items-center justify-center rounded-full bg-gray-100 md:h-24 md:w-24\" aria-hidden=\"true\">\n                      <svg viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\" class=\"h-8 w-8 md:h-12 md:w-12 text-primary-700\">\n<path d=\"M18 18H3.42222C2.9244 18 2.67549 18 2.48534 17.9031C2.31809 17.8179 2.1821 17.6819 2.09688 17.5147C2 17.3245 2 17.0756 2 16.5778V2M18 5.55556L13.1695 10.3861C12.9935 10.5621 12.9055 10.6501 12.804 10.683C12.7147 10.712 12.6186 10.712 12.5293 10.683C12.4278 10.6501 12.3398 10.5621 12.1638 10.3861L10.5028 8.72505C10.3268 8.54905 10.2388 8.46104 10.1373 8.42807C10.0481 8.39907 9.95192 8.39907 9.86266 8.42807C9.76118 8.46104 9.67318 8.54905 9.49717 8.72505L5.55556 12.6667M18 5.55556H14.4444M18 5.55556V9.11111\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>                    <\/div>\n                  \n                  <div class=\"flex min-w-0 flex-1 flex-col gap-2\">\n                                          <h3 class=\"font-['Inter'] text-[20px] font-bold leading-[1.25] text-gray-900 md:text-[24px] md:leading-[1.5] md:tracking-[-0.24px]\">\n                        Validate new locations before making permanent investments\n                      <\/h3>\n                    \n                                          <p class=\"font-['Inter'] text-[16px] font-normal leading-[1.5] text-gray-500 md:text-[18px]\">\n                        the relocatable structure enables testing of new locations without the costs of a traditional retail opening\n                      <\/p>\n                                      <\/div>\n                <\/li>\n                          <\/ul>\n          <\/div>\n              <\/div>\n    <\/div>\n  <\/section>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><figure\n                class=\"wp-block-gallery wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex c-core-gallery flex w-full flex-col items-stretch gap-6 py-8 md:py-24\"\n        data-core-gallery\n    >\n        <div\n            class=\"c-core-gallery__grid grid w-full gap-5 grid-cols-2 md:grid-cols-3\"\n            role=\"list\"\n        >\n                            <figure\n                    class=\"c-core-gallery__item m-0 flex flex-col gap-2\"\n                    role=\"listitem\"\n                >\n                    <button\n                        type=\"button\"\n                        class=\"c-core-gallery__media relative block aspect-[161\/144] w-full cursor-pointer appearance-none overflow-hidden rounded-lg border-0 bg-neutral-100 p-0 focus-visible:outline-none focus-visible:ring-2 focus-visible:ring-primary-700\/70 focus-visible:ring-offset-2 md:aspect-[413\/320]\"\n                        data-core-gallery-item\n                        data-core-gallery-index=\"0\"\n                        aria-label=\"Apri immagine nella galleria\"\n                    >\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"612\" data-id=\"3384\" src=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01-1024x612.jpg\" alt=\"\" class=\"wp-image-3384 block h-full w-full object-cover\" srcset=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01-1024x612.jpg 1024w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01-300x179.jpg 300w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01-768x459.jpg 768w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01-1536x918.jpg 1536w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider01.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\n                    <\/button>\n\n                                    <\/figure>\n                            <figure\n                    class=\"c-core-gallery__item m-0 flex flex-col gap-2\"\n                    role=\"listitem\"\n                >\n                    <button\n                        type=\"button\"\n                        class=\"c-core-gallery__media relative block aspect-[161\/144] w-full cursor-pointer appearance-none overflow-hidden rounded-lg border-0 bg-neutral-100 p-0 focus-visible:outline-none focus-visible:ring-2 focus-visible:ring-primary-700\/70 focus-visible:ring-offset-2 md:aspect-[413\/320]\"\n                        data-core-gallery-item\n                        data-core-gallery-index=\"1\"\n                        aria-label=\"Apri immagine nella galleria\"\n                    >\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"627\" data-id=\"3385\" src=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02-1024x627.jpg\" alt=\"\" class=\"wp-image-3385 block h-full w-full object-cover\" srcset=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02-1024x627.jpg 1024w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02-300x184.jpg 300w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02-768x470.jpg 768w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02-1536x940.jpg 1536w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider02.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\n                    <\/button>\n\n                                    <\/figure>\n                            <figure\n                    class=\"c-core-gallery__item m-0 flex flex-col gap-2\"\n                    role=\"listitem\"\n                >\n                    <button\n                        type=\"button\"\n                        class=\"c-core-gallery__media relative block aspect-[161\/144] w-full cursor-pointer appearance-none overflow-hidden rounded-lg border-0 bg-neutral-100 p-0 focus-visible:outline-none focus-visible:ring-2 focus-visible:ring-primary-700\/70 focus-visible:ring-offset-2 md:aspect-[413\/320]\"\n                        data-core-gallery-item\n                        data-core-gallery-index=\"2\"\n                        aria-label=\"Apri immagine nella galleria\"\n                    >\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"3387\" src=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider03-1024x682.jpg\" alt=\"\" class=\"wp-image-3387 block h-full w-full object-cover\" srcset=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider03-1024x682.jpg 1024w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider03-300x200.jpg 300w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider03-768x512.jpg 768w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider03-1536x1023.jpg 1536w, https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_slider03.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\n                    <\/button>\n\n                                    <\/figure>\n                    <\/div>\n\n            <\/figure>\n<\/div>\n<\/div>\n<section class=\"featured relative overflow-hidden bg-gray-900 text-white wp-block-featured wp-block-featured\" id=\"block_3ecaf26c99e4d4dd6a8d752d90973ad9\">\n  \n            <div class=\"mx-auto w-full max-w-[1280px] px-4 py-16 md:px-6 xl:px-0 lg:py-24\">\n        <div class=\"flex flex-col gap-8 lg:gap-12\">\n                      <header class=\"mx-auto flex max-w-[768px] flex-col gap-4 text-center\">\n                              <h2 class=\"font-['Akko'] text-[30px] font-black leading-[1.25] text-white md:text-[36px] md:tracking-[-0.36px] lg:text-[48px] lg:tracking-normal\">\n                  Discover the solution for W\u00fcrth Italia\n                <\/h2>\n              \n                          <\/header>\n          \n                      <div class=\"flex flex-col gap-4 lg:flex-row lg:flex-wrap lg:justify-center lg:gap-8\">\n                              \n                <article class=\"w-full overflow-hidden rounded-lg bg-gray-800 shadow-[0_2px_4px_-2px_rgba(0,0,0,0.1),0_4px_6px_-1px_rgba(0,0,0,0.1)] lg:w-[384px]\">\n                                      <div class=\"h-48 overflow-hidden\">\n                      <img decoding=\"async\"\n                        class=\"h-full w-full object-cover\"\n                        src=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/05\/casestudy_wurth_safebox.jpg\"\n                        alt=\"ICAM SafeBox installed in outdoor container for W\u00fcrth Italia \u2014 24\/7 automated point of sale\"\n                        loading=\"lazy\"\n                      >\n                    <\/div>\n                  \n                  <div class=\"flex flex-col gap-3 p-4 md:p-6\">\n                                          <h3 class=\"font-['Inter'] text-[24px] font-bold leading-[1.25] text-white\">\n                        SafeBox, a self-service Automated Store solution\n                      <\/h3>\n                    \n                    \n                                          <a\n                        class=\"mt-1 inline-flex w-fit items-center justify-center gap-2 rounded-sm bg-primary-700 px-5 py-[10px] font-['Inter'] text-[14px] font-medium leading-[1.5] text-white transition hover:bg-primary-800 focus-visible:outline-none focus-visible:ring-2 focus-visible:ring-primary-700\/80 focus-visible:ring-offset-2 focus-visible:ring-offset-gray-800 md:py-3 md:text-[16px]\"\n                        href=\"https:\/\/www.icamonline.eu\/en\/products\/safebox\/\"\n                        target=\"_self\"\n                                              >\n                        <span>Explore SafeBox<\/span>\n                        <svg class=\"h-5 w-5\" aria-hidden=\"true\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                          <path d=\"M4.167 10h11.666M12.5 6.667 15.833 10 12.5 13.333\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                        <\/svg>\n                      <\/a>\n                                      <\/div>\n                <\/article>\n                          <\/div>\n                  <\/div>\n      <\/div>\n      <\/section>\n<section class=\"content-section relative overflow-hidden bg-gray-800 text-white wp-block-content-heading wp-block-content-heading\" id=\"block_277b4308ff28f1fd3c9cfe3995113275\">\n  \n                    <img decoding=\"async\"\n          class=\"pointer-events-none absolute left-0 top-1\/2 hidden -translate-y-1\/2 lg:block\"\n          src=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/04\/banner-arrow.png\"\n          alt=\"\"\n          loading=\"lazy\"\n        >\n      \n              <img decoding=\"async\"\n          class=\"pointer-events-none absolute right-0 top-1\/2 hidden -translate-y-1\/2 lg:block\"\n          src=\"https:\/\/www.icamonline.eu\/wp-content\/uploads\/2026\/04\/banner-arrow.png\"\n          alt=\"\"\n          loading=\"lazy\"\n        >\n          \n    <div class=\"c-content-shell relative py-16 lg:py-24\">\n                      <div class=\"flex flex-col gap-4 items-center text-center\">\n                      <h2 class=\"c-heading-section c-heading-section--measure text-white\">\n              Want to achieve the same results?\n            <\/h2>\n          \n                      <div class=\"max-w-[768px] c-text-lead text-gray-300\">\n              <p>Every distribution hub has its own SKU mix, volumes and seasonal peaks.<br \/>Tell us about your setup and we will design the right solution for you.<\/p>\n\n            <\/div>\n          \n                      <div class=\"mt-4 flex flex-col items-stretch gap-4 sm:flex-row sm:flex-wrap sm:items-center justify-center\">\n                              <a\n                  class=\"c-btn bg-primary-700 text-white hover:bg-primary-800 focus-visible:ring-2 focus-visible:ring-primary-700\/60 focus-visible:ring-offset-2\"\n                  href=\"https:\/\/www.icamonline.eu\/contattaci\/\"\n                                      target=\"_self\"\n                    rel=\"\"\n                                  >\n                                    <span>Contact us<\/span>\n                                      <svg class=\"h-4 w-4\" aria-hidden=\"true\" viewBox=\"0 0 16 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                      <path d=\"M3.333 8h9.334M9.333 4l3.334 4-3.334 4\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                    <\/svg>\n                                  <\/a>\n              \n                          <\/div>\n                  <\/div>\n          <\/div>\n  <\/section>","protected":false},"excerpt":{"rendered":"<p>To extend customer access beyond traditional opening hours, W\u00fcrth Italia introduced its first automated self-service store housed in a 13-metre relocatable outdoor container.<br \/>ICAM SafeBox manages more than 1,800 products, including temperature controlled items, enabling touchscreen purchases, QR code collection and full integration with W\u00fcrth\u2019s digital systems. Orders can also be delivered by bike courier. The project was recognised with the 2019 SMAU Innovation Award. <\/p>\n","protected":false},"featured_media":5667,"template":"","settori":[124],"prodotti":[196],"tipi_di_merce":[59],"class_list":["post-4470","case-study","type-case-study","status-publish","has-post-thumbnail","hentry","settori-city-logistics-retail","prodotti-safebox","tipi_di_merce-finished-products"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/case-study\/4470","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/case-study"}],"about":[{"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/types\/case-study"}],"version-history":[{"count":7,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/case-study\/4470\/revisions"}],"predecessor-version":[{"id":8288,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/case-study\/4470\/revisions\/8288"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/media\/5667"}],"wp:attachment":[{"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/media?parent=4470"}],"wp:term":[{"taxonomy":"settori","embeddable":true,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/settori?post=4470"},{"taxonomy":"prodotti","embeddable":true,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/prodotti?post=4470"},{"taxonomy":"tipi_di_merce","embeddable":true,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/tipi_di_merce?post=4470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}