{"id":4601,"date":"2026-04-24T14:47:09","date_gmt":"2026-04-24T14:47:09","guid":{"rendered":"https:\/\/www.icamonline.eu\/case-studies\/lvmh-group-warehouse-automation-for-luxury-eyewear\/"},"modified":"2026-06-23T09:02:53","modified_gmt":"2026-06-23T09:02:53","slug":"lvmh-group-warehouse-automation-for-luxury-eyewear","status":"publish","type":"case-study","link":"https:\/\/www.icamonline.eu\/en\/case-studies\/lvmh-group-warehouse-automation-for-luxury-eyewear\/","title":{"rendered":"LVMH Group streamlines luxury eyewear production with 8 SILO\u00b2 VLMs"},"content":{"rendered":"
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\n In eyewear manufacturing, the warehouse you don’t see is the one that makes the difference\n <\/h2>\n \n

\n In luxury eyewear manufacturing, every component, lenses, fronts, temples and small parts, is linked to a specific SKU, Maison and production sequence. Managing up to 20,000 active SKUs while accommodating frequent model changes and uncompromising quality standards requires more than a storage system: it requires a solution fully integrated into the production workflow. A missing or delayed component can disrupt an entire production batch.
To meet these requirements, LVMH implemented eight SILO\u00b2 VLMs positioned in facing pairs. \n <\/p>\n <\/header>\n \n

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\n Industry\n <\/h3>\n \n

\n Fashion & textile\n <\/p>\n <\/div>\n\n <\/article>\n \n

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\n Product\n <\/h3>\n \n

\n SILO\u00b2\n <\/p>\n <\/div>\n\n <\/article>\n \n

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\n Key results \n <\/h3>\n \n

\n \u2022 50\u201360% reduction in material preparation time
\r\n\u2022 99% reduction in picking errors \n <\/p>\n <\/div>\n\n <\/article>\n \n

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\n Key features\n <\/h3>\n \n

\n \u2022 8 SILO\u00b2 VLMs configured in pod of machines, with IRIDE
\r\n\u2022 RFID traceability and digital piece-counting scales
\r\n\u2022 ICON integrated with SAP \n <\/p>\n <\/div>\n\n <\/article>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n

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\n LVMH Group: production excellence in the heart of Italy’s Belluno eyewear district\n <\/h2>\n \n
\n In 2017, LVMH Group launched the construction of a new manufacturing facility in Longarone, at the heart of Italy\u2019s luxury eyewear district. The objective was to increase production capacity for the Group\u2019s Maisons while preserving the quality standards and distinctive aesthetic identity of Made in Italy luxury eyewear. Completed in less than 12 months and inaugurated in 2018, the facility covers 8,000 m\u00b2, including 5,600 m\u00b2 dedicated to production, with an annual capacity of 1.5 million units.
To design the intralogistics flows, LVMH partnered with Imove, which selected ICAM as the technology provider to automate the entire raw material management process. \n <\/div>\n \n <\/div>\n\n
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\n The logistical challenges\n <\/h2>\n \n
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Luxury eyewear production combines high product variety with complex manufacturing workflows. A single model can require more than 50 components, over 10 production stages and continuous material movement throughout the facility.<\/strong><\/p>\n\n <\/div>\n <\/div>\n\n

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The main challenges included:
\nManaging up to 20,000 active SKUs, including lenses, fronts, temples, hinges, pins, small parts and semi-finished components, many of which were visually almost indistinguishable from one another.
\nSupporting up to 4\u20136 model changeovers per day, with materials required at the exact moment production lines needed them.
\nReducing the risk of picking errors on components with minimal visual differences, where even small mistakes could directly affect product quality.
\nEliminating the lack of structured traceability for internal material movements and the need for frequent manual reconciliations.
\nEnsuring real-time integration between warehouse operations and SAP to synchronise material flows with production orders.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n\n\n\n

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\n High-density storage for luxury eyewear: 8 SILO\u00b2 VLMs with IRIDE and SAP-integrated combined cycles\n <\/h2>\n \n
\n ICAM designed and installed a system of eight multi-column SILO\u00b2 VLMs, each standing over 9 metres high and featuring three storage columns. Arranged in facing pairs to create dedicated picking areas, the VLMs centralise the management of raw materials used in eyewear manufacturing.

\r\nOperators work from a central picking area, while materials are automatically delivered to the picking\/refilling stations on both sides of the installation. Within a footprint of just 126 m\u00b2, the system provides more than 3,000 m\u00b2 of storage capacity, achieving a storage density ratio of 24:1. \n <\/div>\n \n <\/div>\n\n
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\n \"High-density\n <\/div>\n <\/figure>\n <\/div>\n <\/div>\n <\/section>\n\n
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Every picking\/refilling station is equipped with IRIDE. Coloured light beams identify the exact storage location for picking or replenishment, while the digital dashboard displays product images, quantities and all relevant operating information.By combining visual guidance with real-time information, IRIDE goes beyond traditional pick-to-light systems and virtually eliminates errors when handling visually similar components.<\/p>\n\n\n\n

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ICON and SAP work as a single ecosystem, managing combined-cycle operations and synchronising warehouse activities with production orders in real time.RFID technology, digital identification and piece-counting scales ensure complete traceability of every component and every material movement. <\/p>\n<\/div>\n<\/div>\n

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\n Key results
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\n An automated storage system that anticipates production, not one that chases it\n <\/p>\n <\/header>\n \n

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    \n Up to 480 combined-cycle missions per hour
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    \n ICON and SAP synchronise production orders and warehouse operations in real time, eliminating delays between process stages\n <\/p>\n <\/div>\n <\/li>\n \n

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    \n Near-zero picking errors\n <\/h3>\n \n

    \n IRIDE guides every pick with light and digital confirmation: operators retrieve only what the system validates\n <\/p>\n <\/div>\n <\/li>\n \n

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    \n \u201350\/60% material preparation time\n <\/h3>\n \n

    \n up to 4\u20136 model changeovers per day handled without disruption, with materials delivered to the picking\/refilling stations before they are required on the production line.\n <\/p>\n <\/div>\n <\/li>\n \n

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    \n 3,000 m\u00b2 of storage in 126 m\u00b2\n <\/h3>\n \n

    \n A density ratio of 24:1, with up to 20,000 active SKUs managed simultaneously\n <\/p>\n <\/div>\n <\/li>\n \n

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    \n Full real-time traceability\n <\/h3>\n \n

    \n RFID, digital reading and piece-counting scales: every component’s location and quantity updated live in SAP\n <\/p>\n <\/div>\n <\/li>\n \n

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    \n No manual material handling\n <\/h3>\n \n

    \n Goods-to-person workflow with operators at the centre of the picking area and materials delivered automatically to stations on both sides.
    \n <\/p>\n <\/div>\n <\/li>\n <\/ul>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n\n

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    \n \n \n \n \"\"\n <\/button>\n\n <\/figure>\n \n \n \"\"\n <\/button>\n\n <\/figure>\n \n \n \"\"\n <\/button>\n\n <\/figure>\n <\/div>\n\n <\/figure>\n<\/div>\n<\/div>\n
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    \n Discover the products selected by LVMH Group\n <\/h2>\n \n <\/header>\n \n
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    \n \"SILO\u00b2\n <\/div>\n \n
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    \n SILO\u00b2: the Vertical Lift Module\n <\/h3>\n \n

    \n From 2 to 7 storage columns, over 120 tray size configurations and a specific tray load bearing capacity of up to 1,000 kg\/m\u00b2: SILO\u00b2 is ICAM\u2019s solution for high-density storage of small and medium-sized items.\n <\/p>\n \n \n Explore SILO\u00b2<\/span>\n \n \n <\/svg>\n <\/a>\n <\/div>\n <\/article>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n
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    \n Want to achieve the same results?\n <\/h2>\n \n
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    Every distribution hub has its own SKU mix, volumes and seasonal peaks.
    Tell us about your setup and we will design the right solution for you.<\/p>\n\n <\/div>\n \n

    \n \n Contact us<\/span>\n \n \n <\/svg>\n <\/a>\n \n <\/div>\n <\/div>\n <\/div>\n <\/section>","protected":false},"excerpt":{"rendered":"

    For its new manufacturing facility in Longarone, in the heart of Italy\u2019s eyewear district, LVMH Group implemented eight multi-column SILO\u00b2 VLMs to centralise raw material management. The system consolidates up to 20,000 active SKUs within just 126 m\u00b2, delivers up to 480 combined-cycle missions per hour and provides full integration with SAP, IRIDE on every picking\/refilling station and RFID traceability for every component. The project was developed in partnership with Imove, a consultancy specialising in intralogistics automation. <\/p>\n

    The warehouse no one sees is often the one that matters most<\/p>\n

    In 2017, LVMH Group began the construction of a new manufacturing facility in Longarone, at the heart of Italy\u2019s eyewear district, to support the production of eyewear collections for its Maisons. The goal was to increase annual output to 1.5 million units while preserving the quality standards associated with Made in Italy. At the same time, the project had to meet an additional requirement: operational efficiency could not come at the expense of the facility\u2019s architectural and aesthetic standards.
    To design the intralogistics workflow, LVMH partnered with Imove. The solution centred on eight ICAM SILO\u00b2 VLMs arranged in opposite pods of machines, creating dedicated picking areas for the centralised management of all raw materials required for the first stages of eyewear production. <\/p>\n","protected":false},"featured_media":4602,"template":"","settori":[136],"prodotti":[78],"tipi_di_merce":[50],"class_list":["post-4601","case-study","type-case-study","status-publish","has-post-thumbnail","hentry","settori-appareal","prodotti-silo-2","tipi_di_merce-accessosries-and-components"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/case-study\/4601","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/case-study"}],"about":[{"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/types\/case-study"}],"version-history":[{"count":8,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/case-study\/4601\/revisions"}],"predecessor-version":[{"id":9579,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/case-study\/4601\/revisions\/9579"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/media\/4602"}],"wp:attachment":[{"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/media?parent=4601"}],"wp:term":[{"taxonomy":"settori","embeddable":true,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/settori?post=4601"},{"taxonomy":"prodotti","embeddable":true,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/prodotti?post=4601"},{"taxonomy":"tipi_di_merce","embeddable":true,"href":"https:\/\/www.icamonline.eu\/en\/wp-json\/wp\/v2\/tipi_di_merce?post=4601"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}